Welcome to the Grow Smart Blog!
In here, we are serving up hearty helpings of meaty, bite-sized chunks of medical marketing information goodness!
Like any great meal, these tasty morsels are best when shared with a good friend. So please be sure to share, like, follow, +1, re-tweet, and any other form of sharing that you can think of! If you have your own business, then you know how important it is to get the word out. So please share the love whenever possible, and we'll do our best to return the favor!
Thanks & Enjoy!
Now that so much interaction and business is being done online, it may seem that customer service has become a relic of a bygone era. Many businesses once defined their success as a company by the excellent customer service that they offered. Companies like Nordstrom...read more
Check out our recent Facebook Live Event where Neil talked about the importance of trust for medical providers.Click to watch the video, or watch on YouTube.With increased access to information on the internet, patient expectations are higher than they’ve ever been,...read more
For a small medical practice, gaining steam on social media is undeniably an uphill battle. You have to contend with algorithms that make it nearly impossible to get discovered until you achieve a certain level of visibility. This situation puts you in a catch-22: you...read more
Your practice can add credibility and complexity to its content when you regularly incorporate the positive feedback your patients leave. This practice has an added bonus of rewarding patients for their praise, strengthening your relationship with them and encouraging...read more
Every medical practice needs a social media presence, and most can benefit from actively trying to market and generate leads on the most popular social platforms. If your clinic or practice isn’t active on social media, competitors and others may talk about your...read more
The holiday season brings feelings of joy, wonder, thankfulness, and cheer. While reflecting on the incredible year of continued growth and success that we’ve had here at Grow Smart Marketing, we realized the importance of giving back to our community and felt...read more
Social media marketing sounds simple enough to many newbie business owners, but they need to recognize the difference between personal social media use and professional use. Think about it like this: if you make a good pot of coffee to serve your family, then that’s...read more
Email marketing has come back in full force, and brands that know their way around best practices can reap huge returns. According to a survey of marketers conducted last summer, the average ROI from email campaigns was over 100 percent! This ROI beat out other...read more
Patients Enjoy Visiting Well Developed Websites These Attributes Anchor Good Website Development and Constitute a Great Site In a world where 81 percent of people conduct online research before making a purchase, medical practitioners cannot thrive without a website....read more
In a lot of ways, your website acts as your company’s online business card. After all, it gives people an overview of what you do, and provides them with your contact details should they want to transact with you. And just like your business cards, your website also...read more