Pay per Click & AdWords Remarketing
Is there a way to reach the top of Google rankings without SEO? And is there a way to get back those who’ve already visited your site? Of course there is!
What is PPC?
PPC advertising (or pay-per-click advertising) is online marketing that involves ads displayed to users searching for certain keywords. Remarketing (also sometimes called “retargeting”) is a similar process that shows your banner ad on other popular websites specifically (and only) to people that have left your site without buying or signing up.
Why Do You Need PPC?
If you want to rank at the top of the search results for highly competitive keywords in your industry, but just aren’t there yet organically, why not capture some searchers for those phrases another way? With PPC you can pay for placement on the first page of Google results. Get more site visitors and convert more visitors to leads and sales.
Some of the top reasons for businesses to add PPC to their marketing mix include: increasing web traffic (63%) and getting more leads (62%). And about 57% of businesses say they are using PPC to increase their online sales revenue. Plus, you’re getting greater visibility for your brand and ads – even when no one clicks.
And remarketing allows your banner ads to follow your “unconverted” prospects after they leave you. This gives your business the appearance of being a large company with a huge advertising budget to be able to afford advertising on so many other popular websites. Your prospects will comment that they “have seen your ads everywhere they go online!“
Instantly get to the first page and get targeted traffic, leads and sales. Plus, retarget visitors who are already gone and get them back as your customers. With PPC and Remarketing, it’s all possible. Get your free consultation on these services now!
Advantages of Pay Per Click Marketing
With PPC, you only pay for what you use. With other forms of advertising, you can spend a lot for exposure over a wide audience even if it isn’t effective. And with old-fashioned advertising, this kind of specific and careful targeting is nearly impossible. Why not run ads where you only pay when someone actually clicks on your site? In addition, you may be able to generate FREE phone calls to your business. Ask us how.
Remarketing lets you target previous visitors to your site with banner ads they see when visiting other “Google Display Network” sites (which includes just about every major news and media outlet in the world!). The free impressions you get enhance your brand, and you pay only when you get a click on your ad. You can specifically target unconverted customers, and convince existing customers to do business with you again.
PPC Services We Provide
- Account Setup
- Market and Keywords Research
- Campaign and Ad groups Setup
- PPC Budget Management
- Targeting Options
- Conversion Tracking
- A/B Testing
- AdWords Remarketing